- July 2, 2021
- Posted by: Stratford Team
- Category: Business
LAWRENCE, Kan. (WIBW) – KU super senior Mitch Lightfoot has announced a partnership with KC-based 1-800-GOT-JUNK?.
Thursday marks the first day the NCAA’s new name, image and likeness policy is in effect.
“After being voted as the player with the messiest locker, I figured it was only fitting to have my first partnership be with 1-800-GOT-JUNK?” Lightfoot tweeted. “Can’t wait to help bring their multitude of services to the entire Kansas City area! #gimmethatjunk #ad”
Prior to the rule change, players forfeited their rights to earn compensation based on their NIL as part of their scholarship agreements.
Lightfoot previously tweeted Wednesday he was open to brand partnerships and was accepting messages.
“It is a monumental day in the world of college athletics,” he wrote. “This is not only an opportunity for me and my teammates, but an opportunity for us to connect with the Lawrence Community and mutually benefit.”
He continued: “I am…
