5 New Consumer Buying Habits That Can Transform Your Business

July
4, 2021

8 min read

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Technology is an engine of change that has slowly but surely transformed the world, down to the smallest facets of daily lives. It drives new needs, creates new patterns, and replaces older norms with newer ones. And advertising is one of the most change-sensitive commercial fields, due to its constant effort to match people’s preferences and surpass their expectations. While user demands shift and habits emerge, advertisers have to either keep up or bear the losses.

Key 21st-century strategies:

1. Use of Voice Commands 

It’s been 11 years since Apple introduced the Siri voice assistant, and 10 years since the company integrated it into the new iPhone 4S (feel old yet?). What started off as more gimmick than practical feature has evolved into…

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