Alliance brings businesses together in Zumbrota

“I’ve had businesses in four or five different towns, and nothing is like this town,” said Hawley, who owns and operates Luya Shoes & Other Fine Things on Main Street in downtown Zumbrota. “It’s amazing.”

Most businesses in downtown Zumbrota and a total of 31 in the community are members of the Zumbrota Independent Business Alliance. Rather than fight one another for customers, the shops, eateries and retailers regularly refer customers to other alliance members.

“It’s not like, ‘Don’t take my customer,'” Hawley said. “We all support each other.”

Joined together

When Kris Ferguson opened Phenomenal Woman, a consignment store for women’s apparel, 23 years ago, there was no business group in Zumbrota. No ZIBA,…

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