CEO Dan Snyder on growth and how an already profitable business can use $100M in VC funds

COLUMBUS, Ohio (COLUMBUS BUSINESS FIRST)–Digital mortgage lender Lower quietly grew over the past few years to 1,700 employees and more than $300 million in revenue.

But Lower really got louder over the past eight days.

First, the Columbus Crew announced its new stadium will be called Field. And then the New Albany fintech firm closed a $100 million Series A round with a Silicon Valley VC firm.

“If you didn’t know who Lower is, now you know,” CEO Dan Snyder told Business First.

Lower Holding Co., which started in 2018 as a brand of Snyder’s more traditional mortgage company Homeside Financial LLC, now is the parent company, Snyder said.

Homeside and other brands such as Lakeside Mortgage are in the family of companies served by the same employees, but the investment and growth are focused on Lower’s technology platform.

“To the consumer, Lower has been a rising star in lending,” Snyder said….

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