- July 25, 2021
- Posted by: Stratford Team
- Category: Business
South Lake Tahoe -photo: Ken Lund, licensed under CC BY-SA 2.0
Opinion
Between the heat and the wildfire smoke, it’s hard to remember the quiet peace I feel when I wake up to find snow on the ground. My husband vowed to retire to the Sierras after his first ski run at Heavenly 15 years ago. Growing up in the Midwest, I dreaded winter. After we moved here, I fell in love with cross-country skiing.
But winters are growing more unpredictable, snowfall patterns more erratic. And wildfire smoke restricts the number of days we can be outside without breathing unhealthy air. Climate change is impacting the places we love.
A shorter ski season and more days filled with wildfire smoke means lost revenue for the outdoor industry. Heavenly’s parent company, Vail Resorts, is so concerned about the threat of climate change to their business that they joined over 400 businesses and investors who recently sent an open letter to…
