- September 28, 2021
- Posted by: Stratford Team
- Category: Business
After airing the first, six-episode season of its ‘Social Skills’ business insights video series earlier this year, Facebook has now announced a second season of the program, which will feature interviews with a range of social media managers behind major brands.
As you can see in this preview, the new season, beginning this Wednesday, will feature insights from Target, BarkBox, Parade and more.
The aim of Social Skills is to showcase how, specifically, each of these brands approaches social platform usage, and how they maximize success in their efforts. Some of the insights from season one were a little broad, but it is interesting to hear direct from the people in charge as to how they view things like engagement and social metrics, and what each element means in their planning.
Each episode is generally short (4-5 mins) and edited into a quickly consumable format, which makes it easy to glean key notes from each of the experts featured. And…