Insights: Nine things you should do to grow your business and five you shouldn’t

By Kylie Miller, communications coordinator, Endeavor

As part of Endeavor’s “Getting Down to Business” training series for members, the co-working space’s founder and president, Joe Erwin, recently shared his advice on what you should and shouldn’t do to grow your business.

DO:

  • Celebrate your staff and your culture. Create special events unique to your company’s quirks and values that create simple moments of joy.
  • Ask your clients for testimonials. They are powerful for new business and (added bonus) help remind your clients why they appreciate you.
  • Constantly layer in new growth and focus on driving top-line revenue so you’ll have more wiggle room on the bottom.
  • Don’t be shy about increasing fees. When you have the best talent, explaining your value – why you’re worth it — is easy.
  • Create a specific PR plan. Those who do create a culture of success and can recruit top talent.
  • Pause, reflect, and reward your team, especially…
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