Local jewelry business reflects on pandemic effects on sales

WICHITA FALLS (KFDX/KJTL) — It’s no secret the pandemic has been hard on everyone, and many small business owners have been forced to get creative to keep their doors open.

Amy Sanchez, founder of Amy Sanchez Inspirations, a one-of-a-kind hand-crafted jewelry line, said focusing on her jewelry line during the pandemic may have been the best decision she’s ever made.

“It just blew up. I had hundreds and hundreds of sales,” Sanchez said. “It was almost impossible for me to keep up with it, which is a really good problem to have, so it’s been really exciting.”

Sanchez said she started using Facebook and Etsy to sell her products, as well as setting up shop at the Downtown Art Walk.

“I’d say I had more time on my hands than usual, as I think we all did, so I had a lot of time to let the creative juices flow and just get back into creating pieces out of all the components that I had,” Sanchez said.

While her…

Read more…