- June 28, 2021
- Posted by: Stratford Team
- Category: Business
ST. JOHN’S, Newfoundland and Labrador–(BUSINESS WIRE)–Newfoundland-based tech startup Metricsflow today announced an investment from GoAhead Ventures, out of Silicon Valley. The recent backing by GoAhead is to strengthen the company’s cookieless analytics platform. The startup previously raised a round of financing in 2020. Metricsflow has also partnered with Salesforce and is available on Salesforce’s AppExchange, the leading enterprise cloud marketplace.
Metricsflow is an analytics platform that provides 100% of online visitor data to companies without the use of cookies. Most companies lose between 40-70% of data on average due to visitors blocking and deleting cookies. Cookies are used to track visitors and what they do online, and then serve those visitors targeted ads as they move across the web. Metricsflow’s platform is leading the way for a cookieless future that builds a relationship of trust between companies and their…
