- September 26, 2021
- Posted by: Stratford Team
- Category: Business
“Guinness is good for you,” one of the world’s most famous breweries used to claim in a 1920s advertising campaign that would no longer be legal in Ireland, but that you can still see on vintage bar posters.
Dublin-based Guinness, world-renowned for its black stout, plans to open a taproom in Chicago’s West Loop in 2023.
“As a native Chicagoan, I already know there are so many reasons to love Chicago — its people, culture, diverse and distinctive network of neighborhoods, and of course its food and beer scene. The city was a natural choice to bring our first neighborhood hub to life,” said Jay Sethi, chief marketing officer of Diageo Beer Company, USA. “We are building this taproom for the people of Chicago and, as with everything that Guinness does, it’s not just about the beer. We aim to celebrate Chicago and make a positive impact on the local community from the day our doors open.”