- December 17, 2021
- Posted by: Stratford Team
- Category: Business
Feminiscence products lay on the table before being packaged. Feminiscence is a local minority-owned business that has found success through social media. (Megan Spencer)
Many small businesses who sell at local farmer’s markets in Provo feel that social media is a major part of being a successful business.
Data from the Pew Research Center said about 84% of adults aged 18-29 use at least one social media site, which is why many businesses see social media marketing as a now essential part of their business strategy.
According to a 2019 study done by Buffer, it comes as no surprise to find that many businesses use social media as a marketing tool in this era of internet grown and increasing social media popularity.
The Buffer study was on 1,800 marketers from “businesses of all sizes, across a range of industries.” The data showed 89% of marketers see social media marketing as an important part of their overall strategy. Additionally, 73% of marketers…
