- September 26, 2021
- Posted by: Stratford Team
- Category: Business
Initially known as Google Places for Business, Google My Business is an important tool for businesses looking to leverage location-based marketing. It is a free marketing tool from Google that enables business owners to manage the visibility of their business on search engines. GMB is best suited for businesses looking to improve their brand awareness and visibility to local clients.
Below is a guide on how to optimize your GMB and its benefits.
Google My Business is part of Google’s Knowledge Graph. This is a service that businesses and individuals can optimize to position their services on the first page of Google search results. Knowledge graph displays various information, including phone numbers, operational hours, address, customer reviews, offers/promotions, and photos.
Below are Google My Business…