- December 20, 2021
- Posted by: Stratford Team
- Category: Business
Digital transformation is the CEO’s job. Only the CEO can make the fundamental changes required for a successful transformation. That’s because a business model reinvention requires different functions across the organization to work together in new ways, and that can only happen by making large-scale investments and large-scale changes that start from the top down.
That’s a tall order, not least because few CEOs have the experience of leading a digital transformation, and therefore lack the pattern recognition to home in on the most important make-or-break actions. Our experience working with more than 100 large incumbent companies on their digital transformations over the past 10 years has shown that there is a playbook for success. By focusing their energies on five areas of the playbook, CEOs can accelerate successful digital transformations.
Reimagine value and demystify digital.
The point of a digital transformation…
