Tough business lessons from the pandemic

Boris Johnson is an idiot surrounded by idiots who should stop drumming up “mass hysteria” about Omicron and treat the viral variant as sensibly as leaders in the rest of Europe, Michael O’Leary raged the other week.

“They’re not all panicking in Italy or Spain or Germany or Holland,” the blustering boss of the Ryanair airline told a reporter from The Times newspaper in London.

Alas, a day after his interview appeared last weekend, the Netherlands imposed a nationwide lockdown to curb Omicron’s spread and Germany brought in tough new travel rules for arrivals from the UK. France already had similar travel limits by then and by Monday even O’Leary’s native Ireland had an 8pm curfew for pubs and restaurants.

He had overlooked a basic lesson of the pandemic that has been as true in 2021 as it was in 2020: certainty is fleeting in a world beset by uncertainty.

But what if this is just the start of even greater volatility?

Last year’s…

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