- September 28, 2021
- Posted by: Stratford Team
- Category: Business
Photo by Leon on Unsplash
The small and midsize business (SMB) market is an oft-overlooked segment of the U.S. economy. It’s an astounding realization when you consider that SMBs comprise 99.7% of all businesses, according to the Small Business Administration’s FAQ publication.
While national providers with substantial advertising budgets garner the most attention, businesses with scalable service models that support SMBs are often glossed over. Usually, this is a consequence of a highly fragmented market of service providers serving this segment of the market.
A Big Opportunity in the Small Sector
Digerati Technologies, Inc. (OTCQB: DTGI), a unified communication as a service (UCaaS) company, has identified this particular phenomenon in its own industry of cloud-based communication solutions. As prominent players such as Vonage (NASDAQ: VG) and AT&T Inc. (NYSE: T) have moved upmarket to focus on large multinational companies, Digerati sees untapped…