Upper Valley wedding businesses scrambling with a big bounceback after a rough 2020

If last year was nightmarish for the wedding business, this year is turning out more like a fairy tale.

After suffering a drastic downturn in 2020 due to the COVID-19 pandemic, weddings — and the businesses that cater to them — have come roaring back.

And that’s both good and bad.

While everyone including caterers and tent companies, event venues, florists, photographers and even port-a-potty providers all report that they are receiving a flood of booking requests, the demand from pending nuptials is so great that vendors say they can’t take on any more business.

“We started turning away stuff in June,” said Brendon Blood, owner of Blood’s Catering and Party Rentals in White River Junction. “We have a big red banner on our website saying we are completely booked, but we are still getting two to three calls per day.”

The Upper Valley is a popular destination for weddings because of its rural beauty and venues that include luxury resorts,…

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