USTA’s Next Challenge? Reviving Business Travel

In order to bring back the business travel sector, the industry needs clear and consistent guidelines, said U.S. Travel Association president and CEO Roger Dow during a Tuesday press conference.

“We have a patchwork of reopening protocols from state to state and city to city,” he said. “Business leaders really don’t know what to expect when they go to a different destination. We need to get a consistent look around the U.S. We also have some very outdated attendance limitations.”

With vaccinations and infection rates in the U.S. trending favorably, restrictions lowered, and traveler confidence rebounding, domestic leisure travel is projected to reach 99% of its pre-pandemic peak in 2022 and continue to grow steadily.

However, only about a third (35%) of U.S. businesses are currently engaged in any business-related travel. Business-related travel is not expected to recover its pre-pandemic…

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