Zuckerberg has metaverse rivals who mean business

Facebook founder Mark Zuckerberg speaks in San Jose, California, U.S., April 18, 2017. REUTERS/Stephen Lam

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LONDON, Dec 23 (Reuters Breakingviews) – Many successful consumer technologies began life with a narrow focus. Think 1980s executives wielding bulky cellphones or scientists sharing research on Tim Berners-Lee’s newfangled World Wide Web. If the metaverse goes the same way, Microsoft (MSFT.O) – rather than chief proponent Meta Platforms (FB.O) – will be in pole position.

The metaverse refers to a more immersive version of the current internet: pulling on a virtual-reality headset, meeting friends at an entirely digital theatre, and watching a movie together, for example. Among its cheerleaders are “Fortnite” maker Epic Games and Mark Zuckerberg’s Meta – formerly Facebook – which is looking to capitalise on its VR unit.

But regular punters’ appetite for the metaverse is…

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